The agreement builds on a longstanding relationship between CJ 4DPLEX and Pathé Cinémas. What began with the introduction of multisensory 4DX to European audiences evolved to include the launch of SCREENX at Pathé La Villette in Paris in 2018. Adding four new SCREENX locations across France, Belgium, and the Netherlands represents the next phase of that partnership and reflects both companies’ ongoing commitment to premium cinema experiences in Europe.
Pathé Cinémas is one of Europe’s most notable cinema exhibition companies. The company has played a defining role in shaping modern moviegoing in France, with operations also spanning Belgium, the Netherlands, Switzerland, Tunisia, Côte d’Ivoire, Senegal, and Morocco. Pathé Cinémas remains a central force in European film production and distribution through its broader entertainment business.
SCREENX transforms the moviegoing experience with its revolutionary format, which seamlessly extends the picture beyond the front screen and onto the auditorium’s surrounding walls on the left and right sides. Delivering this premium 270-degree panoramic display enhances key scenes with exclusive visual elements and fully immerses audiences in a one-of-a-kind cinematic adventure.
“Europe is one of SCREENX’s most dynamic and strategically important markets, and this expanded agreement with Pathé Cinémas represents another significant milestone in our growth,” said Don Savant, Chief Business Officer, CJ 4DPLEX. “Pathé is one of Europe’s most respected and innovative cinema exhibitors, and we are proud to deepen our longstanding partnership across France, Belgium, and the Netherlands. Together, we look forward to bringing the uniquely immersive SCREENX experience to more moviegoers and creating new opportunities to expand our partnership throughout Europe.”
“Our relationship with CJ 4DPLEX has been built on a shared belief in the power of premium cinema, and this expansion deal follows naturally from that foundation,” said Laure de Boissard, Managing Director of Pathé Cinemas. “Bringing SCREENX to additional markets across Europe is an exciting step, and we look forward to offering our guests a premium experience that goes beyond the traditional screen.”
Together, the four auditoriums will further establish SCREENX’s presence across three of Europe’s most active cinema markets.
