GoPro Brings You into the Eye of the Storm

GoPro, Inc. (NASDAQ: GPRO) takes viewers inside the action for Universal Pictures, Warner Bros. Pictures, and Amblin Entertainment’s new film, Twisters, arriving in U.S. theaters July 19. Able to withstand extreme weather conditions, GoPro’s versatile cameras played a pivotal role in capturing the adrenaline-pumping action of the epic summer thrill ride that puts audiences in direct contact with one of nature’s most wondrous—and destructive—forces.

“We’re incredibly proud to have helped the Twisters filmmaking team bring their vision to life,” said Rick Loughery, GoPro VP of Global Marketing & Communications. “Our cameras are designed to take users where no other camera can go, making them the perfect tool for a movie that explores the raw power of nature. While GoPro is no stranger to the film industry, this collaboration perfectly highlights the spectacular capability of GoPro’s technology.” 

GoPro enabled the Twisters creative team to push the boundaries of action cinematography. The cameras’ compact size and durability allowed them to be mounted on vehicles, weather instruments, and even used by the actors on-set. In some of the film’s most intense scenes, the camera crew deployed up to 20 GoPro cameras simultaneously to place the audience in the heart of roaring tornadoes and harrowing escapes.

“Because of GoPro and their technology evolving over the years, I’ve been able to evolve,” said Frank Zambetti, behind-the-scenes camera operator on Twisters. “They’re able to shoot high-speed so you can get amazing slow motion. It’s a camera you can virtually do anything with. Sometimes on big action movies, like Twisters, I might have 15-20 GoPro’s running in one scene.”

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