Airheads Brings on the Fun Scare This Halloween with its First AI Film Festival, A.I.RHEADS SCAREFEST

Scary movies and candy go hand in hand, especially on Halloween. This All-Hallows Eve, Airheads tapped some talented filmmakers and this year’s hottest director–Artificial Intelligence–for its very first film festival, A.I.RHEADS SCAREFEST.
Scene from one of the A.I.RHEADS SCAREFEST short films.

Scary movies and candy go hand in hand, especially on Halloween. This All-Hallows Eve, Airheads tapped some talented filmmakers and this year’s hottest director–Artificial Intelligence–for its very first film festival, A.I.RHEADSSCAREFEST.

“AI is such a hot topic and everyone loves a good scary flick on Halloween, so we thought why not try our luck in Hollywood this year,” said Craig Cuchra, VP of Marketing at Perfetti Van Melle, maker of Airheads candy. “We’re excited to see what our fans think of the films we’re screening and it will be fun to see how Airheads fans play with AI and create their own spooky film with a little candy inspiration.”

The film festival challenge was simple. Filmmakers were tasked to create an AI-generated Halloween-themed film that incorporated the famous Airheads balloon in some way, shape or form. They were also instructed to include a balance of appropriate horror film scariness and humor––because let’s be real, we’re talking about candy. All films are under 3 minutes long.

Anyone can watch and share their favorite A.I.RHEADS SCAREFEST film on the film festival website today (10/24) through 11/30 at midnight ET. Additionally, Airheads fans can try their hand at AI scary filmmaking and submit their short film for a chance to win a year’s supply of Airheads candy and a $2,000 cash prize. All films must follow the same brief that the filmmakers used and the fan film with the most votes will win.

“I usually can’t watch horror films because they scare me too much and keep me up at night,” said Ronnie Allman, the filmmaker behind While You Sleep. “Now, after making this short film for A.I.RHEADS SCAREFEST, I’m still up at night, spooked about how quickly I can use AI to bring my creative vision to life.”

To learn more about the A.I.RHEADS SCAREFEST and to get instructions on how to vote for your favorite film, visit www.airheadsscarefest.com.

Total
0
Shares
Leave a Reply

Your email address will not be published. Required fields are marked *

Related Posts
Read More

CINÉPOLIS LUXURY CINEMAS ANNOUNCES OFFICIAL DEBUT OF INGLEWOOD LOCATION

Cinépolis Luxury Cinemas, a leading world-class cinema exhibitor known for its enhanced movie-going concepts, today announces the unveiling of Cinépolis Luxury Cinemas Inglewood IMAX on July 21, 2023, at Hollywood Park, officially opening the sports and entertainment destination's retail space.
Read More

Bulleit Frontier Whiskey Celebrates “The New New York” During Tribeca Festival

Bulleit Frontier Whiskey presented the latest chapter of the Bulleit Pioneer Project — its multi-year commitment to championing and amplifying those breaking new ground in culture. This time around Bulleit joined forces with long-standing partners Tribeca Festival and UnitedMasters to spotlight New York's creative talent. "The New New York" event brought together emerging pioneers spanning film, music, food, and drink — hailing from across the five New York boroughs — during the Tribeca Festival weeklong festivities.
Read More

THE LOS ANGELES FILM SCHOOL INCLUDED IN THE WRAP 2023 TOP FILM SCHOOLS RANKING

The Wrap magazine ranks The Los Angeles (L.A.) Film School as one of the top film schools in the U.S., as a part of its Top 50 Film Schools for 2023 ranking. Released annually, this list is compiled based on data points such as student body demographics, class sizes, networking opportunities, as well as insights from industry experts. This accolade signifies the school's commitment to creating an immersive curriculum that integrates technical knowledge with artistic exploration and creativity, taught by industry-experienced professionals.
Read More

The Quest for Sleep Wins Gold at the 2024 Anthem Awards

The Quest for Sleep (TQFS), a documentary about the real impact of insomnia and the science of sleep, created by Idorsia Pharmaceuticals US and Ruder Finn won Gold in the Awareness & Media: Health Film, Video, Television or Show Category at the 2024 Anthem Awards. The Anthem Awards celebrate purpose and mission-driven work, with the Awareness & Media category spotlighting video content, series or films that aim to raise awareness for a Health Cause.