The collaboration marks a poignant farewell from the cult icon, capturing his essence in a powerful, smoky tribute to his persona.
Handled by veteran reality TV producer and celebrity agent Fabrice Sopoglian, the deal brought together two worlds, cinema and craftsmanship to expand Don Capa’s influence to new global heights. Sopoglian, known for bridging the gap between Hollywood and elite European brands, saw in Madsen the perfect embodiment of Don Capa’s ethos: bold, distinguished, and unapologetically authentic.
The Don Capa Story: Tradition Meets Prestige
Founded in the Dominican Republic, Don Capa was built on the legacy of traditional cigar-making, passed down through generations of master rollers. The company was co-founded by Palmo Esposito, a passionate entrepreneur with a deep respect for the culture of tobacco. Under his leadership, Don Capa has become a symbol of prestige in European markets and middle east markets, catering to discerning smokers who value quality over hype.
Known for its meticulously aged tobacco blends and hand-rolled cigars, Don Capa combines craftsmanship with sophistication. The brand is deeply rooted in tradition but forward-thinking in its vision perfectly illustrated by its decision to align with celebrities like Michael Madsen and other high-profile figures.
Coming to America: U.S. Launch Set for October 2025
After establishing a strong footprint in Europe, Don Capa is now preparing to officially enter the U.S. market by October 2025. The American expansion will include a series of high-end events, retail partnerships, and exclusive cigar lounges in select cities including Los Angeles, Miami, and New York.
The campaign featuring Michael Madsen will serve as a cornerstone of this launch, symbolizing the fusion of heritage and Hollywood. Alongside this, Don Capa is currently in development with multiple celebrity collaborations, working quietly but strategically with stars who share the brand’s vision of elegance, authenticity, and power.
Eyes on Germany: The Durmond Initiative
In parallel with its American debut, Don Capa will be present at the World Tobacco Fair in Dortmund. This key event marks a unique opportunity for visitors to discover and sample, ahead of their official launch, the full range of cigars that will soon be introduced to the American market.
By showcasing its latest creations on German soil, Don Capa reaffirms its commitment to connecting cigar enthusiasts across continents and offering exclusive first tastes to Europe’s most discerning aficionados.

A Final Toast to a Hollywood Legend
Michael Madsen’s collaboration with Don Capa is more than a marketing moment, it’s a statement. In what turned out to be his last professional endeavor, Madsen brought his charisma, grit, and soul to a campaign that now serves as a tribute to his legacy. The photo and video shoots, conducted under the creative direction of Sopoglian, capture Madsen in rare form, raw, real, and resonant.
“Michael wasn’t just endorsing a cigar,” said Fabrice Sopoglian. “He was passing on his legacy in a way that truly reflected who he was. This campaign is a love letter to the man, the myth, and the legend.”
As the U.S. prepares to welcome Don Capa Cigars this fall, it does so with a story that merges passion, prestige, and a final salute from a Hollywood rebel who lived and smoked on his terms.
Official Website: https://doncapa.com
📍 Meet Don Capa at InterTabac
18–20 September 2025
Messe Dortmund, Germany
Hall 4 — Stand D10